Rightcycle

User Experience

Firm
Concept work

Designer
Tyler Bush

Variations in local recycling programs create confusion about how to sort and prepare items before tossing them in a bin. Because of this, consumers with good intentions may engage in “wishful recycling,” straining or contaminating the system and undoing their efforts.

As a passion project, I took on this issue while completing General Assembly’s certificate program in User Experience Design. My goal was to design a product to solve the following problem statement:

“Consumers need a definitive resource to learn if specific household items are recyclable so they can make quick decisions about how to sort them.”

Based on insights that emerged from user research, competitive analysis, and design iterations, I created a prototype for a mobile app as a central resource where users can find accurate information based on their location. The goal of the UI was to connect local resources, simplify complex guidelines, and provide a quick reference users can trust on the go.

  • UX / UI design
  • User research
  • Affinity map
  • Competitive analysis
  • Persona + Journey map
  • User flow + Site map
  • Wireframes
  • Lo-Fi / Hi-Fi prototypes
  • Visual identity
  • Usability tests