Below is an assortment of annual reports and identity brochures I have art directed and designed for a wide range of mission-driven organizations.
For new clients, we discover as much information as we can about the organization, reviewing past communications and learning about their leadership. Often, messaging needs to be made more simple and direct, especially to attract new audiences. We begin our collaboration by discussing the strategic objectives specific to the project, along with their larger story and how the organization’s branding can be honored and enhanced.
We propose the format and develop a content map to pace the narrative and include a clear call to action. Special attention is given to visually representing the soul of the organization and highlighting the lives it touches.
After-school music education programs in underserved communities across New York City
A preliminary case statement to support a campaign feasibility study for this emergency shelter in North Dakota
Mobilizing a framework for socially accountable health workforce education around the world
Investing in the next chapter for our veterans, service members, and their families
A Jewish community day school in Manhattan for students with language-based learning disabilities
Empowering young people to reach their potential in a diverse and caring environment.
Improving people’s lives and the world we live in through smart land conservation
The business improvement district for this vibrant Upper West Side neighborhood